Having a recognisable, lasting, and strategic brand and supporting graphic design marketing material is extremely important to project your brand into the world. Therefore it’s SUPER crucial to hire a creative agency that has extensive knowledge and expertise in graphic design and brand development. In other words- leave it to […]
Research finds a well-structured annual report design increases pride of ownership for a company, and this pride increases valuation. Customers are increasingly choosing products and services based on the quality of the experiences they have with them. Your next annual report should be an experience that gives readers an enjoyable […]
Key Health Industry Takeaways from 2020 The most successful businesses of 2020 are the ones that have embraced change, are agile in an ever changing environment and who have communicated clearly with their teams and customers. What can you add to your business? Embrace digital: Take advantage of technology by […]
When it comes to Aged Care, good branding can lead to so much more than just an increase in profits. With the Royal Commission into Aged Care Quality and Safety issuing it’s final report on February 26 2021, it’s more important than ever to build trust with your customers, promote […]
David Ogilvy famously once said “Pay people peanuts and you get monkeys.” For those of you who don’t know, Ogilvy is known somewhat as the “Father of Advertising” a wizard when it came to understanding the dynamics of using emotion to create brand loyalty. He understood the truth that customers […]
The break in business as usual last year saw many businesses going back to basics and looking at their own brand identity and how effectively they were communicating to their audience. In 2021 businesses have mostly bounced back and those who invested in additional digital platforms such as social media […]
There has been a lot of talk in design circles in recent years about the slow demise of the print industry and how this will impact on creative agencies. With the explosion of social media and digital design is printed publications on the verge of extinction? Will drinking your morning […]
Brand consistency is one of those things designers, marketing and strategists are always banging on about… any business owner who knows their stuff also understand its value and importance. Whether you are starting from scratch and designing a logo, or using your brand guidelines to create an annual report, consistency […]
Second screen social selling is on the rise and brands need to take note. “Increasing your user’s time with your Brand is today’s marketing challenge. You can’t reach them on network television, but you can float alongside as they stream through the friendly waters of Instagram, tweets, selfies, Snapchat, Facebook […]
Rebranding your business is often a faraway thought, contemplated every once in a while, but often put on the back burner. Lost in the madness of the daily hustle it can be hard to know when the right time actually is. If your business is experiencing any or all of […]