What could be better than a week of inspiring design installations and exhibitions, scattered around one of the most stylish and creative cities in the world? Having these design exhibitions incorporated with very cool breakout spaces where you can refuel with a Campari Spritz and a stuzzichini whilst ogling some of Milano’s finest private internal courtyards and architecture – that’s what!
A well-designed logo is a treasured and meaningful asset of any successful business. Whilst the logo design itself is the display of visual graphic elements it derives its meaning from all material and non-material assets of a business, its activities, and its goodwill in the marketplace.
Everyone wishes they had a crystal ball, right? Well, the next best thing is to pick up on trends and use them to try and predict what will be popular in the future. From a graphic designer’s point of view this is a great way to keep fresh when it […]
One of the easiest and most effective ways to build a positive reputation for your company and its brand is through delivering a sophisticated annual report. In addition, you can share information with the public about your brand and company through your annual report. Annual reports can be a more […]
Over the years I’ve had many companies approach our agency unsure on whether they need a complete brand overhaul or just an update to keep their brand looking contemporary and relevant. Often these companies started as small sole traders or small family businesses, they’ve never had their logo or brand […]
You may think that finding a graphic designer is easy, and you might be correct, but finding a good one can be more of a challenge. Someone who understands your brief and adds value to what you already envisaged for your project is much harder to come by… I have […]
One of the benefits of living in a global community is the inspiration and learning that comes from being able to access some of the best design talent and creativity from almost anywhere in the world. Trawling the web I can find myself in NYC viewing the latest up and […]
Free pitching is like ordering two pizzas and only paying for the one you liked best If you’re a designer or work within the creative industry the words “free pitch” are likely to have come up in your dealings with clients. Free pitching in a nut shell is where 2 […]
David Ogilvy famously once said “Pay people peanuts and you get monkeys.” For those of you who don’t know, Ogilvy is known somewhat as the “Father of Advertising” a wizard when it came to understanding the dynamics of using emotion to create brand loyalty. He understood the truth that customers […]
Brand consistency is one of those things designers, marketing and strategists are always banging on about… any business owner who knows their stuff also understand its value and importance. Whether you are starting from scratch and designing a logo, or using your brand guidelines to create an annual report, consistency […]