Top typefaces for 2023 – graphic design font trends are taking inspiration from past eras
What are the top typefaces for 2023 most favoured by graphic designers?
What are the top typefaces for 2023 most favoured by graphic designers?
A well-designed logo is a treasured and meaningful asset of any successful business. Whilst the logo design itself is the display of visual graphic elements it derives its meaning from all material and non-material assets of a business, its activities, and its goodwill in the marketplace.
Everyone wishes they had a crystal ball, right? Well, the next best thing is to pick up on trends and use them to try and predict what will be popular in the future. From a graphic designer’s point of view this is a great way to keep fresh when it […]
Humankind have been using symbols and images for eons as a way to express themselves, tell a story and evoke emotion. Fast forward to 2022 and nothing much has changed in this regard. The power of symbolism and imagery in design to inspire, influence or (on the darker end of […]
Over the years I’ve had many companies approach our agency unsure on whether they need a complete brand overhaul or just an update to keep their brand looking contemporary and relevant. Often these companies started as small sole traders or small family businesses, they’ve never had their logo or brand […]
Reports and brochures are an excellent way for companies to demonstrate the impact and importance of their offering to the people that matter most to them. There are many ways to make your report impactful. Stories, quotes, charts, graphs, infographics, and case studies will make your report more engaging and […]
We all know that Graphic design done strategically has plenty of benefits to offer your company and its marketing efforts. These are my top 5 significant benefits demonstrating how efficient graphic design is for marketing. Communicates the Perspective of Brand Words cannot communicate who you are and your business’s core […]
Is Graphic Design effective in Marketing? Graphic designs play a significant role in all aspects of marketing. Good design will attract an audience and assist in making your brand stand out. But how effective can graphic design be for your companies marketing campaign? The success of any business is the […]
For thousands of years humans have felt the need to communicate and express themselves. Pictures and symbols were the tools used to express sometimes complex concepts and ideas. Whether through complex Egyptian hieroglyphics or primitive hunting scenes etched into a cave wall, symbols have always been used as a powerful […]
As mentioned in my previous blog, building brand equity is the foundation for a company’s long-term success. Graphic designers and marketing specialists can assist in building brand equity by actively investing in all usable assets. We at Fresco believe in creating strong, positive, and unique brand attributes that people will […]