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The Design Challenge Fresco’s Challenge was to take an already existing brand and develop and nuture it whilst expanding Baptists Care developments across NSW. Fresco was required to develop an intimate knowledge of the Baptists Care style guide and requirements as we needed to produce a consistently strong and well […]
Challenge Recently, Fresco was approached by Wests Group Macarthur to design the first magazine for the ever-expanding and successful club group which includes Wests League Club and several other smaller tennis and golf clubs in the district. Part of the challenge was not just in the design but also in […]
Project overview Fresco Creative was asked to create a design style for the Prince of Wales Hospital’s 160th year on the Randwick site. We developed a logo for this occasion, including lockups with various other logos, silk banners to line the streets of Randwick council and a 15 metre long […]
A bit of a brag post today, it was so satisfying to come to the end of last year wrapping up a large brand overhaul and campaign for Kaplan Homes and receive a testimonial like below from managing director Andrew Kanatli “We engaged Fresco Creative earlier this year to help […]
Anyone who has read my LinkedIn and blog posts (Im hoping someone out there is reading them!) will know that Collective Hub has been a great source of creative and business inspiration. Ever since I attended their Kick Start Smart conference earlier this year in Sydney I have been an […]
In the spirit of the topic of today I thought I’d open with a wonderful client testimonial I received last week from Andrew Kanatli the managing director of Kaplan Homes. “We engaged Fresco Creative earlier this year to help re-brand and refresh our look and feel and take us to […]
Making a big impact by using social media has been an ever greater focus for my clients over the last few years. Even my small start ups want a brand presence in the social media space. Its not unlike the shifting paradigm that happened 15 years ago when not having […]
Always so rewarding to finally complete a total brand refresh for a progressive, fast growing company like Essence Property Management. Essence had an established logo but wanted to create a unique corporate identity to improve their brand recognition and to better communicate their company values. Fresco developed a series of […]
Over the years whilst managing my creative agency I’ve watched the development of strong long lasting client relationships form. Not surprisingly all these relationships have been built on a solid foundation of trust. Building trust with clients to create a strong working relationship is a no-brainer, but how do you […]
We’ve all heard of the Slow Food Movement but what about the Slow Living Movement? Living in a world where everything has sped up in an attempt to give us more… more money, more stuff, more connections and ironically more time it seems we have all been craving a return […]