In Australia, where creativity and storytelling are deeply ingrained in the cultural fabric, the importance of great copywriting in branding cannot be overstated. Let’s delve into why compelling copy is the cornerstone of successful branding efforts. 1. Communicating Brand Values At the heart of every great brand is a set […]
Do you thrive in a dynamic, ever-evolving industry where every project presents a new challenge? If so, you might be considering a career as a graphic designer.
As Sydney becomes more multicultural and diverse, graphic designers play a crucial role in creating inclusive designs that resonate with people from all walks of life.
In recent years, the issue of packaging waste has gained significant attention worldwide, with governments, businesses, and consumers alike acknowledging the urgent need for reform.
Whilst everyone in the design industry is watching the AI landscape carefully, after the recent inclusions of generative AI in Photoshop and Illustrator this year, we look ahead with optimism and curiosity.
We all know that bringing the best ideas to life for clients and their target audiences is often resource-intensive, and not intuitively sustainable. Fortunately D&AD has a free micro-masterclass available online which is designed to help you create great designs whilst being as environmentally conscious as possible.
Do you know about D&AD’s Shift Sydney mentorship program? To be eligible for Shift you must not hold a university degree in any subject, or be studying towards one.
Apple Vision Pro is launching on February 2 2024. It’s the company’s first spatial computer – imagine interacting with your apple devices via a virtual reality headset.
Penguin books have made a world-first attempt by a publisher to create books suitable for people with dyslexia.
Printing vs Recycling. What you can recycle and more importantly, what you can’t!