Marana Australia Pizza Night
Marana approached Fresco Creative to write all of the content for the Australian website and have since done press advertising for them.
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6 ways for graphic designers to stay at the top of their game!
As a graphic designer, the demands of coming up with something amazing and innovative every time can be overwhelming! The experience of being overwhelmed as a graphic design artist can lead to sole searching and a state of doubting your own abilities.
Representation of Indigenous culture in communication design
Designers need to ensure that Indigenous communities are not exploited or disadvantaged by the commercial representation of their culture. We acknowledge our professional and social responsibility to establish, maintain and promote ethical standards and principles.
Hazelhurst Arts Centre
One of our designers Andrea, recently discovered the joys of Hazelhurst Arts Centre in Gymea, south of Sydney. Tucked away in this quiet little suburb of the Sutherland Shire, this historic house-come-art gallery is a little-known gem. Andrea took a stroll around the lush gardens and snooped in the windows of the many glass-doored art studios and watched the kids get creative in their school holiday art workshops. After a coffee frappe (with impressive espresso ice cube) she had a wander through the current exhibition which was a very interesting exploration of feminism and surrealism.
Inspired to try signpainting ourselves!
Graphic design plays an important role in sign painting as you need to carefully plot out your sign. If you start at the left edge without a care in the world, you will likely run out of room or have typography that is not centred.
A rich history of signpainting
Sign painting was once upon a time, the gold standard of advertising in Australia. In Sydney, across NSW and beyond, hand-painted and hand-crafted signs advertised everything; beer, stocking, tailors, butchers, sales and directions. Now, with the rise of the large format inkjet plotter, vinyl substrates and computer generated graphic design, this beautifully-human and imperfect typographic art is teetering between going the way of the dodo, and becoming highly-desirable.
Congratulations to our client Kirsty
We love seeing our clients achieve wonderful things and this week we learned that Kirsty Jagger – who we worked with on Australian Security Industry Association Limited’s (ASIAL) Annual Report – has gone on to write and publish a novel. It was just published on July 4 2023 so it’s ‘hot off the press’ as we like to say in the printing world. Well done Kirsty!
Sydney catalogue design leads to a walk down memory lane of Australian design history
One of the important early Australian design exhibitions was 7 Designers held at the David Jones Art Gallery in Sydney from 30th September to 15th October 1948. Amongst the display items were things such as industrial and advertising design, furniture, paintings, silverware, pottery, fabrics, ornaments, and costume.
Connection: Breathtaking Stories Through First Nations Art and Music at THE LUME Melbourne
Connection: Breathtaking Stories Through First Nations Art and Music is a world-class contemporary exhibition showcasing the art and music of Australia’s First Peoples.
Does my brand need a Style Guide?
Brand Guidelines or a Style Guide is a digital or printed publication that summarises your brand aesthetic – it shows everything from a bird’s eye view so everyone is on the same page! Creating a new brand identity or refresh involves several steps and considerations. It’s an exciting but complex process that requires careful planning and consideration. Make sure you find the best design partner to suit your requirements and be open to guidance from the professionals.