Should a brand get political? Let’s discuss. Four years ago, the answer would have been a resounding NO. The question itself would have been met with responses such as ‘That’s one way to ruin a brand’ or ‘Brands and politics don’t mix’. Today however, it’s a different story. People are […]
So, I think it is safe to assume that you have heard of Marie Kondo, and if you haven’t, you must live under a rock. The global sensation who hails from Japan has taken the world by storm with the KonMari Method, featured in her book and Netflix series, accurately […]
The Digital Space is in a constant state of flux and my clients often ask me about the latest trends and how their business can benefit for them. Below is a list of the most commonly reported e-commerce trends set to take over 2019. Artificial intelligence, niche marketing, native social […]