2024 Pantone Colour of the year announced
Each December, the anticipation builds among those in the design realm as Pantone prepares to unveil its Colour of the Year, sparking discussions and setting trends.
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Each December, the anticipation builds among those in the design realm as Pantone prepares to unveil its Colour of the Year, sparking discussions and setting trends.
Christmas branding is a great opportunity for companies to engage with existing customers as well as reaching out to potential new ones.
The beach aesthetic demonstrates the importance for designers to think wholistically about design processes and elements. From typography, shapes, patterns, colour, movement, and all other tools at the fingertips of good graphic designers, the success of an overall concept relies on everything working together!
Some graphic design industry experts are predicting that one of the major design trends for 2024 will be the use of 3D hyper-surrealism!
Most graphic designers would subscribe to the idea that designing a good logo requires huge effort making it necessary for them to dig deep, drawing on intuitive skills, formal skills, and experience to achieve a memorable and timeless design!
They certainly do! While each design discipline has its unique nuances, there are overarching principles and rules that transcend specific fields and apply broadly across various design disciplines.
Hierarchies within creative roles can be both beneficial and limiting, depending on the context
and the team dynamics.
In simple terms motion graphics are fragments or pieces of animation that create the illusion of motion or rotation. In multimedia settings motion graphics can be combined with audio for increased impact!
Recently we touched on some different points of view on the topic of Artificial Intelligence (AI) and its influence on creative art practice and the graphic design industry.
The University of Southern California claims that Americans have gone from being exposed to 500 advertisements a day in the 1970s to as many as 5,000 per day today across different types of media including TV, radio, online and print!