Today I want to re post an article written on the Collective Hub’s blog by Bridget De Maine. As a business owner I found her insights bang on, even though its been a good 18 years since Fresco’s birth this article is still so relevant to me and to all […]
As a creative, if you want clients, you need a portfolio and it needs to be good. Most creatives understand the importance of colour balance, showcasing your best work first, an intuitive layout, and so on. But if you want your portfolio to stand out and create that professional feel, white space is one […]
I have been working with schools and the education sector for well over 16 years, assisting them in putting their marketing plan into action to get great results for their school. I have seen a huge shift in the level of sophistication within school’s marketing team. Gone are the days […]
Its been a few weeks since the inspiring information infusion Louise and I received at Sydney’s Kick. Start. Smart. The Collective Hub put on this event that travels around Australia and ever since Ive been an avid reader of their blog that features articles written by great thinkers and entrepreneurs. […]
Its always such a treat to see our design work out in the market place whether its one of our Fresco packaging designs on a supermarket shelf or one of our brand identities on a busy high street in Sydney. This is the second time we have had the lovely […]
This article was contributed by agency Objective. What is a brand exactly? And do you really need one for your small business? Mary Van de Wiel, from NY Brand Lab said it best when it comes to branding services for small businesses; ‘If you’re interested in business with customers, you’re going to want […]
Some companies cringe at the mention of outsourcing, but when it comes to graphic design, web design, and branding, outsourcing can be the best option for small and mid-sized businesses. Of course, we’re not talking about sending your work overseas or hiring the cheapest freelancer you can find online. Outsourcing […]
A big thank you to our lovely client the Italian Trade Commission for Fresco’s invitation to this years Sydney Italian Festival at Doltone House. The Prosecco was flowing and it was shoulder to shoulder with Sydney’s italian glamazons. We even bumped into some of our favourite clients (Barilla and Italian […]
Last Friday Louise and I attended a one day forum that promised to “take your dream from start line to start-up and from established to exponential”. It didn’t full flat on its promise! It was a great day, jam pack with inspirational, talented speakers, serving up a practical guide for […]
Spring is here! We are mixing up the iced tea and throwing open the doors to let the sun in. We have welcomed the very talented Ben Akhurst to the Fresco team, an exciting addition to our creative team. Ben and the other busy designer bees have been working away […]