International pharmaceutical company GlaxoSmithKline came to us upon announcement of the closure of their factory in Boronia in Melbourne, for help with commemorative collateral. They wanted to go off with a bang and celebrate the 52 years of excellence in pharmaceutical care by creating a history book containing images and stories detailing the life of the facility. They wanted to present the history book at their Gala event marking the closure of the factory and distribute it to all employees as a thank you and keepsake. While the graphic design for the book itself was going through concept development and rollout, our copywriter worked with the team to write up the history of the facility. We then organised a photoshoot and catalogued nearly 3,000 shots of the facility and staff members which were used in the book.
Lastly, we produced a 2 minute farewell video which was played at the farewell event which included some of the images and farewell messages from top-level GSK leaders based in Europe.
“I want everyone to know which fabulous agency helped us create the magic. The books are absolutely marvellous. We gave them to employees to over the weekend and they have been gushing over it – truly special.” – Penelope, GSK
“They arrived today and they are incredible! It’s amazing to see our vision come to life and a huge thank you to the team for pulling this together. These books will have a huge impact to our employees so we can’t thank you enough! Thank you so much for bringing our vision to life – the video and book are just wonderful!”- Natasha, GSK