Fresco Creative has designed and produced the Australian Impact Investments’ annual Impact Report since 2018, producing an informative report, which included infographics, charts, diagrams and key operational information set out in a clear and attractive way. In 2023, the client asked Fresco Creative to carry out a comprehensive rebrand of Australian Impact Investments – from creating a new logo to producing a style guide, website and new look for their report.
After completing the logo redesign and style sheet, we designed a responsive website with WordPress CMS, applying the new look in the process. We also set up a fresh version of the Impact Report in line with the new brand identity. The report concepting was well received and after full rollout, it was finalised with three rounds of checks.
The creative process that we use to create websites such as this, always results in a highly engaging end product that clearly and beautifully conveys the necessary information through imagery, colour, typography, and infographics. With careful planning, a solid brand and creativity, we can display information in a way that allows for easy navigation and maximum engagement.
“So exciting!!! It is looking fantastic!!” – Caitlin, Australian Impact Investments