Penrith Anglican College approached Fresco to design their 2023-2027 Strategic Plan, keeping their current logo and school colours but introducing more universally accessible font choices and refining the look and feel of their design collateral.
Kaplan approached Fresco to update their existing outdated logo and refresh their brand assets. As part of this refresh Fresco also created a positioning statement for Kaplan to leverage all design work from. It was important that the logo was evolved as opposed to being completely re-invented as we didn’t want to disenfranchise Kaplan’s current client base.