Fresco has assisted UNSW with a wide variety of design projects for multiple departments such as UNSW Institute of Languages, UNSW Science/UNSW Aviation, UNSW Media and Communications and UNSW External Services.
Fresco were engaged by UNSW Aviation to design their 24 page Postgraduate Program Guide. It needed to appeal to aviation professionals who were looking to improve their careers and emphasise the affiliation with UNSW. The design required us to closely follow the new UNSW guidelines and strategy (during a branding transition phase). It was designed to target pilots, customer service staff, managers in airlines or airports, flight attendants, safety officers or engineers. Particular focus was made on current employees of airlines, airports, and the defence forces.
