Fresco has worked with Summitcare – an industry-leader in aged care – for a number of years, on a range of campaigns designed to launch, and then sell, their new aged care facilities at various locations around NSW. The campaigns need to communicate key messages in a strong and consistent way, across multi-channeled marketing – both in print and digital. We have created, and then adhered to, a strong set of design guidelines which has been an essential part of creating a consistent look across all marketing material. Our experience and understanding of the aged care sector ensures that we are targeting the right people, in the right way.
