H2Omega approached Fresco Creative with the logo, packaging and website design for their new vitamin water. H2Omega’s unique selling point is the new patented technology that preserves the Omega 3 EPA/DHA without the taste or scent usually associated with Omega 3 products. Fresco was tasked with creating a new identity that exploited H2Omega’s health benefits whilst also appearing refreshing and appetising. After initially designing a logo that worked equally well in vertical and horizontal layouts, the new identity was then rolled out across the bottle labels and website. The website is a responsive one page design that features a client login portal where secure orders can be made.
