Kaplan Homes specialises in building homes and offering home and land packages that have the unique positioning of providing all their inclusions as part of their package as opposed to charging for costly add-ons. Fresco has been involved in all aspects of the creation of the new marketing material from copy-writing to photography through to all print and digital advertising and media buying. Clear messaging and a prominent call to action was employed consistently across all marketing channels to ensure strong engaging, strategic design. Along with this range of material Fresco, also created a number of newsletters named “Luxe Life” for Kaplan.
“We engaged Fresco Creative earlier this year to help re-brand and refresh our look and feel and take us to the next level. This has by far been one of the best business decisions we have made to date. They have out-performed and out serviced the marketing agencies we have previously used. A very creative and professional team that always delivers high quality work, advice and marketing options on or before time and on budget. They are the complete package and we have now found our marketing home.” – Andrew Kanatli, Managing Director of Kaplan Homes